Natalia Vivas Velasco

Current

Docente Catedrática at Universidad del Cauca

Past

Information Architect at I2B Technologies
Usability Consultant at Gattaca S.A.
Web Writer at Diario El País

Usability Consultant at Psidium Mobile Marketing
Information Architect at Hexum Ltda.

see less...

2 more...

Education

Universidad del Cauca

Recommended

3 people have recommended Natalia

Connections

109 connections

Industry

Internet

Websites

Usarte.org

Natalia Vivas Velasco’s Summary

Social Communicator with experience in web writing, information architecture, usability analysis and user testing, particulary interested in the relationship between humans and machines.

Actually I'm leading the Colombian Usability Community www.usarte.org.

Natalia Vivas Velasco’s Experience

Docente Catedrática

Universidad del Cauca

(Educational Institution; Higher Education industry)

March 2009 — Present (10 months)

Actualmente oriento las áreas de Periodismo Digital en el programa de Comunicación Social y Comunicación Interactiva en el programa de Diseño Gráfico, asimismo comparto las cátedras de Diseño de Información y Diseño Estratégico junto a otros docentes de la institución.
Information Architect

I2B Technologies

(Internet industry)

March 2008 — November 2008 (9 months)
Usability Consultant

Gattaca S.A.

(Privately Held; Information Technology and Services industry)

February 2008 — March 2008 (2 months)
Web Writer

Diario El País

(Media Production industry)

December 2005 — November 2007 (2 years )

- Responsible of writing, editing, publishing and rewriting breaking news, and resolve usability issues of content with the design team.

- Coordinate special multimedia news coverage, as well as video and audio editing.

- Reporter of the technology section of the newspaper

- Leader of the project where elpais.com.co was realigned

− Contributed to the awareness inside development teams of the importance of user needs, and user center design, introducing participatory design and prototype definition.

− Tested users applying field observation and the Thinking Aloud Inspection method.

− Motivated CSS and Xhtml design by inviting external experts.
Usability Consultant

Psidium Mobile Marketing

(Privately Held; Marketing and Advertising industry)

August 2005 — August 2006 (1 year 1 month)

- Performed Heuristic evaluation for a web community for mobile marketing.
- Responsible for the reconceptualization, content inventory, and information architecture of the new site.
- Assisted designers and engineers to improve the GUI with particular emphasis in registry process and social community characteristics for interaction.
Information Architect

Hexum Ltda.

(Internet industry)

January 2003 — July 2005 (2 years 7 months)

- Responsible of conceptualization of institutional and commercial web projects applying usability criteria.
- Clients and users interviewing to identify needs and requirements in order to implement web communication strategies.
- Defined a new model for the web design team, based on researching about Human Computer Interaction and Human Factors